Use social media and email to increase engagement, brand awareness, and business opportunities through your partners and resellers
A Challenge at Multiple Levels
When it comes to improving online marketing efforts, there are challenges for both vendors and their reseller partners.
The Vendor Perspective
Partners are looking for you to deliver leads
Partners often do not market themselves or your brand appropriately
When you give Partners selling materials, it is hard to audit what they do with them.
The Partner Perspective
They have very limited time, and need easier access to marketing materials
They have a very difficult time coming up with content so they limit what they do
They have few followers on Facebook and Twitter, but they do have an email list.
Make Your Partners Successful in a Socially Connected World
As you know, channel partners are seeking tools and resources that will help them communicate and engage their prospects. And you would like to push your marketing and sales information through to customers. Both of you see opportunities to leverage social media as a new way to communicate, connect and foster relationships with prospects and clients, and bring in new leads.
So where do you begin and how do you maintain successful and scalable marketing campaigns that drive sales results? That’s where we come in. Butterfly Publisher brings together social media, email marketing, and group promotions to yield tangible business results.